實(shí)用會(huì)展英語(yǔ)
- 所屬分類(lèi)：
- 作者：
柯樹(shù)人 主編
- 出版社：
中國(guó)勞動(dòng)社會(huì)保障出版社
- ISBN：9787504556394
- 出版日期：2006-7-1
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原價(jià)：
￥18.50元
現(xiàn)價(jià)：￥13.90元
-
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圖書(shū)簡(jiǎn)介
??本書(shū)為國(guó)家級(jí)職業(yè)教育規(guī)劃教材。
??本書(shū)根據(jù)會(huì)展行業(yè)的崗位要求和高職、高專(zhuān)會(huì)展專(zhuān)業(yè)的教學(xué)實(shí)際，由勞動(dòng)社會(huì)保障部教材辦公室組織編寫(xiě)，全書(shū)共12章，每章包括3部分：閱讀精選、會(huì)展新知及本課相關(guān)題材。第一部分涉及精選文章、生字／詞匯、例句翻譯、情境對(duì)話；第二部分涉及柯博士專(zhuān)業(yè)視點(diǎn)、會(huì)展重要詞匯、會(huì)展產(chǎn)業(yè)信息；第三部分涉及補(bǔ)充文選、語(yǔ)法說(shuō)明、問(wèn)題與練習(xí)。全書(shū)內(nèi)容豐富，信息量適當(dāng)，適合高職院校會(huì)展專(zhuān)業(yè)英語(yǔ)教學(xué)。
??本書(shū)為高職、高專(zhuān)院校會(huì)展專(zhuān)業(yè)教材，也可作為成人高校、本科院校舉辦的二級(jí)職業(yè)院校和民辦高校的會(huì)展專(zhuān)業(yè)或用于會(huì)展行業(yè)的各種短期培訓(xùn)等。對(duì)于從事會(huì)展旅游工作的有關(guān)人員也有很高的參考價(jià)值。
??本書(shū)由柯樹(shù)人主編；由黃彬、Daniel W.Lund主審。
目錄
LESSON 1?MEETINGS
A Few Thoughts on Meetings
Sample Letter of Invitation
LESSON 2?EXHIBITIONS
Tradeshows，Exhibitions and Expositions
What is a Meeting Planner?
LESSON 3?EVENTS
Bringing an Event to Life!
Scoring Big with Sports Events
LESSON 4?TRAVELS
The New Waves of Incentive Travel
Advertisement
LESSON 5?VENUE
Location，Location，and Location
Advertisement of a Convention Center
LESSON 6?FOOD AND BEVERAGE
How was the Food
Sample Invitation Cards
LESSON 7?AUDIO-VISUAL
Interpretation & Translation
Sound and Light，Please!
LESSON 8?COMMUNICATION
Coordinating a Press Conference
How to Select and Invite Speakers
LESSON 9?REGISTRATION
Creating a Budget for a New Show
The XIX ABC Conference Registration Form
LESSON 10?CHECKLIST
A Checklist for Your Meeting
Writing a Thank-you Letter
LESSON 11?MEETING YOUR FUTURE
Writing a Perfect Cover Letter
Sample Resume
LESSON 12?FUTURE OF CONVENTION INDUSTRY
Having a Successful Meeting!
Online Meeting at Your Fingertips
